I'm a UX/UI Designer based in Lisbon and I'm passionate about finding creative solutions to difficult problems.



👩🏻 About me

I'm a professional UX/UI designer with almost 10 years of experience in creating solutions to solve problems for digital products. By doing User Research, conducting User Interviews, creating User Flows, Wireframes, and Prototypes to perform User Testing. My work is focused on getting results by developing assumptions and finding answers by translating product metrics.

Interesting things...


📝 My design process

<aside> 🔍 Research When I join a project the first thing that I try to do is understand the business goals, by looking at corporate reports, seeing if exist any assumptions pre-modeled, and/or talking with Stakeholders to understand their needs. I also try to see if there is any user interview or data where I can get an overview of the customer. In my first days in the company, I search for competitive analysis and I do some Benchmarking to understand how other companies act.

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<aside> 💡 Concept This part of the process includes creating user flows and wireframes on tools like ProtoPie or Marvel to do user testing to validate the idea. After that, I gather the result and I start the design part where includes applying the style guide and creating a high fidelity prototype to do another round of tests. Finishing this part I create the entire documentation with the experience guideline, IA, and style guide.

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Development The last part of my process usually is the part where I deliver all the assets to the development team. I also do A/B tests on this part, wherever is possible, and create assumptions to understand the user's behavior inside the product. I also look at the analytics data and then I do reviews to share with the team and validate if we need to do adjustments or not.

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